No. The frameworks taught here are built for people without a coding background — founders, operators, and service providers who understand a business problem but not how to write software. Modern no-code and AI tools handle the implementation. What matters more is knowing which process is worth automating, and that is what the training focuses on first.
Start with the task that is repetitive, rule-based, and already costing you time every week — lead follow-up, booking confirmations, invoice chasing. The most common mistake is automating something complex and rare before the boring, frequent work is handled. Frequency beats sophistication when you are choosing where to begin.
Most systems can be scoped and built within a week. Complexity is driven less by the automation itself and more by how many tools it has to talk to and how clean the existing process is. A messy manual process usually needs to be simplified before it is worth automating.
It is the flagship program, designed to help people launch their own automation agency and monetise the skill rather than just learn it. It covers the build side and the business side — how to find clients, scope work, price it, and deliver systems that keep running after handover.
It is a community of over 30,000 people learning and building automations together. Members share workflows, ask for help on specific builds, and get feedback on client work. For current access details and what is included at each level, check the community page directly.
The AI Automation Institute is the training arm, focused on structured education in AI and automation for entrepreneurs. Full details and current enrolment information are on the Institute site.
Refund terms vary by program and are set out on each program's checkout page. Check the terms for the specific program before enrolling, or get in touch if anything is unclear.
Hexona Systems is the agency and software platform side of the business. It builds and runs AI-powered workflows for companies at scale, as opposed to teaching them how to do it themselves. If you would rather have a system built for you than learn to build one, that is the route.
Any business where enquiries arrive faster than a human can respond to them consistently. Service businesses fit especially well — home services, clinics, childcare, agencies — because a missed call is a lost job and the follow-up sequence is the same every time. The pattern matters more than the industry.
Direct client work goes through Hexona Systems rather than through the personal brand. Availability varies. The fastest way to find out whether a project is a fit is to describe what you want to automate on the contact page.
Book a call and describe the process you want to automate — what triggers it, what happens now, and where it breaks. That is enough to tell you whether it is a good first automation, and whether training or a built system is the better fit.
Describe the process you want to automate and you'll get a straight answer on whether it's worth automating.
Book a Call